✷ Google

Driving the adoption of the Ads Design System and Material Design across Ads Products.

Scope: Design Systems & Research

My work focused on establishing best practices for design system frameworks and informing product road map of spec site used by 1,000+ designers and engineers at Google through usability, tests, interviews, and participatory user journeys. Key areas and projects I focused on were:

  • Various accessibility (a11y) efforts spanning internal tooling and enterprise components.

  • Supporting Figma Library Modifications to improve component detachment rates

  • Validating UX decisions made during the development of design system components.

🔒 This case study is currently under NDA. Feel free to reach out via email (reina.chen.17@gmail.com) for more information. 🔒