Hi, I'm Reina,

A product designer from San Francisco, with a research background in both the enterprise and consumer spaces.

My journey into UX was a bit unusual, but to say the least my love for arts & solving problems creatively led me here. I take a user-centric design approach that combines deep user empathy, data-driven problem solving, and alignment between business objectives and user needs to craft visually beautiful products.

On my free time, I enjoy basking in the sun, exploring the vast outdoors with my puppers, Knight and discovering my next favorite artist on Spotify. My current obsession is BLACKPINK ❤.

I’ve recently started DJing, and am also learning to crochet. Previously, I heavily pursued photography ranging from lifestyle and city, to concert photography.